Wear the landmark. The General Store is as much a part of Beaufort as the waterfront itself, and this clean, classic hat puts its iconic building facade front and center — embroidered on a crisp white patch that makes the detail pop with that timeless, heritage brand energy. It's the kind of hat that says you know this town, you love this store, and you've got the good taste to prove it.

The full body twill construction keeps it structured and polished from every angle, while the clasp adjustable back ensures a comfortable, dialed-in fit for just about anyone.

Details:

• The General Store iconic building facade logo embroidered on a white patch
• Full body twill construction
• Clasp adjustable back

A perfect souvenir for anyone who considers The General Store a destination in its own right.